Gartner Research

Research Roundup: Building and Marketing Cloud-Based Offerings — 4Q18

Published: 10 January 2019

ID: G00366597

Analyst(s): Gregor Petri , Sid Nag


This roundup is for technology product managers involved with building and marketing cloud-based offerings. It helps guide them to relevant Gartner research published during 4Q18.

Table Of Contents


Research Highlights

  • Cloud Go-to-Market: How Are the Leading Product, Channel, Pricing and Marketing Strategies for Cloud-Based Offerings Evolving?
  • Cloud Market: How Are the Market and Growth Opportunities for Cloud-Based Offerings Evolving?
  • Cloud Competitors: How Are Competitive Cloud-Based Offerings and Strategies Evolving?
  • Cloud Customers: How Are Customer Requirements, Behaviors and Mindsets for Cloud-Based Offerings Evolving?
  • Cloud Technologies: How Are Core and Enabling Technologies for Cloud-Based Offerings Evolving?
  • Cloud Technologies: Relevant Documents Published by Gartner for Technology Professionals Research

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