Gartner Research

Disruptors Impact Portfolio Strategy, Requiring New Metrics, Methods and Skills for Organic or M&A-Driven Strategies

Published: 29 January 2019

ID: G00350783

Analyst(s): Lars Van Dam


When considering disruptive moves, technology general managers should evaluate if they have the highest success odds versus alternative strategic choices. GMs also must facilitate a critical shift to new methods; metrics; and data science, math and statistics skills to inform portfolio decisions.

Table Of Contents


  • Example Disruptors, Their Strategic Intent and the Reactions
    • Risks to Core Profit Engines
    • Enacting a Successful Disruption Strategy Is Difficult
  • Step 1: Clarify Strategic Intent, Employing One of Four Gartner Methods
    • Method A: Strategy Innovation Lens
    • Method B: Test Disruption and Gain Alignment Through a Positioning Framework
    • Method C: Unlock Insights Through Gartner’s Disruption Design Model
    • Method D: Set Your Strategy Based on Intent Model for Digital Disruption
  • Step 2: Transform Measurement Approaches for Organic and M&A Moves Using New Metrics and Methods
    • New Metrics Are Needed to Understand Disruptors Such as SaaS
  • Step 3: Identify the Required Skills to Evaluate Disruptive Moves and Their Likely Impact on the Business
    • Data Science and Math Skills Will Be Essential to Portfolio Strategy and M&As

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