Gartner Research

Customer of Choice Assessment Worksheet Template

Published: 21 September 2016

ID: G00386118

Analyst(s): Procurement Research Team

Summary

Being a customer of choice or in a privileged position with suppliers greatly benefit organizations as it can give them access to scarce capacity, ideas for product/service innovation, and resources for productivity improvement. Use the Customer of Choice Assessment Worksheet Template to identify if you are in fact a customer of choice.

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