Published: 05 February 2019
Customers demand a continuous experience with the organizations they buy from. Organizations that fail to meet this demand run the risk of losing customers to a competitor. Our 2019 research for CRM and CX will help technical professionals better understand this demand and how to meet it.
Included in Full Research
- Top Challenges and How Gartner Can Help
- How do we design and architect an ecosystem of CRM and CX technologies to provide a better customer experience?
- When and how should we implement customer analytics to improve the customer experience?
- What are the implementation options for digital commerce technology?
- How should we implement new customer engagement channels?
- What are the implementation options for sales technologies?