Published: 12 February 2019
Summary
Organizations use a DXP to compose, manage, deliver, contextualize and optimize experiences across B2C, B2B and B2E use cases. This Critical Capabilities will help application leaders in charge of CX and digital transformation initiatives find the most suitable vendor for their needs.
Included in Full Research
- Critical Capabilities Use-Case Graphics
- Vendors
- Acquia
- Adobe
- BloomReach
- CoreMedia
- Crownpeak
- Episerver
- IBM
- Kentico
- Liferay
- Microsoft
- OpenText
- Oracle
- Salesforce
- SAP
- SDL
- Sitecore
- Squiz
- Context
- Product/Service Class Definition
- Critical Capabilities Definition
- Multichannel Support
- Customer Experience Management
- Personalization & Context Awareness
- Content Management
- Analytics and Optimization
- Cloud Capability
- Usability
- Applied Artificial Intelligence
- Integration and Interoperability
- Navigation, Search and Insight
- Architecture and Development
- Security Admin and Access Control
- Collaboration and Knowledge Sharing
- Use Cases
- B2C Experience
- B2B Experience
- B2E Experience
- Vendors Added and Dropped
- Product Packaging Criteria
- Business Inclusion Criteria
- Functional Inclusion Criteria
- Critical Capabilities Rating