Published: 20 February 2019
Misdiagnosing a company’s readiness for scaling can have dramatic effects on the bottom line. Tech CEOs should track churn KPIs, use cohort analysis, and measure user engagement to develop a tight feedback loop on customer satisfaction and other issues that drive customer and revenue churn.
Included in Full Research
- Measuring Product Market Fit Using Churn
- Difficulties Predicting Churn With Longer Contracts
- Predicting and Reducing Customer Churn by Monitoring Customer Engagement
- Identifying and Resolving the Cause of Customer Churn