Gartner Research

Healthcare Payer CIOs: Persuade CEOs to Invest in Digital Business Optimization to Achieve Transformation

Published: 21 February 2019

ID: G00382388

Analyst(s): Bryan Cole, Mandi Bishop

Summary

Healthcare payer CEOs prioritize digital business transformation initiatives to enable net new revenue and business models, unwittingly limiting IT resources for digital enablement and optimization. To sustain investment in optimization, CIOs must tie initiatives to growth and transformation.

Table Of Contents
  • Key Challenges

Introduction

Analysis

  • Change the Paradigm of What Constitutes Customer Experience Initiatives by Illuminating the Customer Experience Benefits of Optimization
  • Quantify the Potential Growth Benefits From Initiatives With Customer Experience Implications
  • Sustain Investment in Optimization Initiatives by Demonstrating Optimization’s Strategic Value in Enabling Transformation

Gartner Recommended Reading

©2020 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Become a client

Learn how to access this content as a Gartner client.