Gartner Research

Video: Bayer — The Journey to the Perfect Order

Published: 20 March 2019

ID: G00389090

Analyst(s): Supply Chain Community Contributors


Building a customer-centric supply chain requires blending outside-in perspective with outside-in execution. At Bayer, the driving vision for that journey is to supply the best customer experience for every product and service by aligning the right data with the right people to make the right decisions. Mario Morhy explores the perfect order and its impact on customers, the business and employees.

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