Published: 29 March 2019
ID: G00347516
Analyst(s): Monica Zlotogorski , Stessa Cohen
Early digital banks focused on consumers and failed to gain sufficient customer traction. Bank CIOs who want to compete with challenger banks and fintechs by creating disruptive digital services must focus on SMBs to maintain momentum and address a customer market that is ready to adopt them.
Introduction
Analysis
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