Gartner Research

How to Hire Competitive Intelligence Analysts

Published: 12 April 2019

ID: G00386865

Analyst(s): John Santoro , Scot Kim


Keeping tabs on the competition is critical for product teams operating in highly competitive markets. However, many organizations struggle to hire talent for this specialized role. Product managers should use this best practice to source, recruit and hire top talent.

Table Of Contents
  • Key Challenges



  • Collaborate on the Types of Deliverables Expected
  • Find a Pool of Qualified Candidates
  • Evaluate the Five Core Competencies in a Candidate

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