Gartner Research

Digital Business Models Compendium

Published: 24 April 2019

ID: G00708109

Analyst(s): Quality Research Team

Summary

This research helps functional leaders, general managers and CEOs understand digital business models used by leading organizations today. It explores business models that have originated or evolved due to digital disruption and ways companies can increase their odds of success using each model.

Table Of Contents

Understanding the Implications of Digital Business Transformation

Using Business Models to Transform the Enterprise

Digital Business Models Observed in Nature

Table 1: Current Business Models Used by Organizations

1. Subscription Model

Characteristics

Keys to Success

2. Razor and Blades Model

Characteristics

Keys to Success

3. Ecosystem Model

Characteristics

Keys to Success

4. Access-Over-Ownership Model

Characteristics

Keys to Success

5. Landlord/Rental Model

Characteristics

Keys to Success

6. Free Model

Characteristics

Keys to Success

7. Freemium Model

Characteristics

Keys to Success

8. Digitization Model

Characteristics

Keys to Success

9. Servitization Model

Characteristics

Keys to Success

10. Online Retailer Model

Characteristics

Keys to Success

11. Marketplace Model

Characteristics

Keys to Success

12. Bricks and Clicks Model

Characteristics

Keys to Success

13. Custom Supplier Model

Characteristics

Keys to Success

14. Pull Production Model

Characteristics

Keys to Success

15. Advisory Model

Characteristics

Keys to Success

16. Gamification Model

Characteristics

Keys to Success

17. Experience-Based Model

Characteristics

Keys to Success

Conclusion

About This Research

Endnote

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