Published: 01 May 2019
ID: G00370188
Analyst(s): Chet Geschickter , Sanil Solanki
CIOs typically struggle to gain funding for transformational digital initiatives that deliver growth. CIOs can leverage the principles of digital economics to find game-changing monetization and business model options for digital business transformation.
Foreword
Executive Summary
Assess Catalysts for Change to Develop Innovative Digital Business Concepts
Understand the Digital Business Impacts on Customer Economics and Operating Leverage
Analyze Growth Opportunities and Select the Best Approaches to Monetize
Further Reading
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