Gartner Research

How Investors Perceive IR’s Written Communications

Published: 04 January 2019

ID: G00416063

Analyst(s): Finance Research Team


The percentage of investors who rely on IR’s written communications has declined three-fold over the last 10 years. This research will show investor relations officers which content investors find unique and relevant for shaping the company’s investment proposition.

Table Of Contents

Table of Contents

The Declining Relevance of IR’s Written Communications

The 20 Attributes of IR’s Written Communications

Communication Attributes of IR’s Written Communications

What Investors Find Unique

Areas for Investor Relations to Improve

Differences Between the Buyside and Sellside


Recommended by the Authors

About This Research

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