Gartner Research

Proactive Peer-To-Peer Connection (Gamma Corporation)

Published: 09 January 2019

ID: G00704453

Analyst(s): Finance Research Team

Summary

Gamma Corporation improved customer commitment by facilitating peer-to-peer communication exchanges to address incorrect customer perceptions about the harms caused by shared services. SSO leaders can use this case study to leverage engaged customers as advocates for the SSO in the enterprise.

Table Of Contents

Overview

Solution Highlights

Challenge

Solution

Peer Profile Matching

Targeted Peer-to-Peer Connections

Opportunistic Peer-to-Peer Connections

Results

Recommendations

About This Research

Recommended by the Authors

Presentation Deck

©2020 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Become a client

Learn how to access this content as a Gartner client.