Gartner Research

Market Guide for Social Analytics Applications

Published: 28 May 2019

ID: G00351648

Analyst(s): Melissa Davis , Debra Logan

Summary

Consolidation is inevitable in this oversaturated market. In the short term, data and analytics leaders should differentiate vendors based on advanced analytics including AI/ML, integrations with analytics and BI solutions, and advanced image recognition to narrow their selections.

Table Of Contents

Market Definition

  • Market Description

Market Direction

Market Analysis

Representative Vendors

  • Market Introduction

Market Recommendations

  • End Users
  • Vendor Recommendations

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