Gartner Research

Visualize Seller Performance to Enhance Quota Attainment Analysis

Published: 07 June 2019

ID: G00380181

Analyst(s): Dave Egloff


Most organizations use quota attainment to evaluate seller performance, but few are using it to examine quota allocation effectiveness at either the organizational or sales manager level. Analyzing attainment distributions helps sales operations leaders proactively identify areas for improvement.

Table Of Contents
  • Key Challenges



  • Create a Model Distribution of Sales Quota Attainment by Defining an Optimal Performance Distribution
  • Develop a Visual Graphic to Compare Seller Attainment Distribution With a Model Distribution
  • Leverage Quota Attainment Insights to Assess Sales Manager Quota Allocation Effectiveness
  • Conclusion

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