Gartner Research

Prepare for the Future of Sales Training and Coaching — Individualized and at Scale

Published: 19 June 2019

ID: G00385835

Analyst(s): De'Onn Griffin , Melissa Hilbert


Sales training and coaching technology is evolving and scaling with artificial intelligence, but AI alone is not enough. Application leaders must partner with sales to help them find the most effective combination of technologies that support individual growth with organizational scale.

Table Of Contents


  • Incorporate Learning Style With Technology to Optimize Performance
  • Use AI to Balance Formal Traditional Learning and Improve Technology-Delivered Learning
  • Advocate for the Best Combination of Training and Coaching Technology

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