Gartner Research

Critical Steps for Tech Product Managers: Harness Disruption

Published: 24 June 2019

ID: G00391045

Analyst(s): CK Lu


As technologies are rapidly available in a faster cycle, it becomes essential for product managers to effectively harness disruption. Product managers must discover and assess disruptive elements, and respond with artfully timed products to maintain long-term product success.

Table Of Contents
  • Key Challenges



  • Step 1: Analyze the Disruptive Impact of Your Products Against Others
  • Step 2: Populate the Disruption Scale to Measure the Pace of Disruption
  • Step 3: Apply the Disruption Design Model to Define Your Product Strategy

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