Published: 28 June 2019
ID: G00711187
Analyst(s): Finance Research Team
Most investor relations officers share basic information about their companies’ analytics use, thus increasing chances of investors relying on noncompany sources. Expedia’s IR team shares unique information about its company’s analytics use to help reduce investor dependence on noncompany sources.
Overview
Solution Highlights
Challenge
Results
Recommendations
About This Research
Recommended by the Authors
Endnotes
©2020 Gartner, Inc. and/or its affiliates.
All rights reserved.
Gartner is a registered trademark of Gartner, Inc. and its affiliates.
This publication may not be reproduced or distributed in any form without Gartner’s prior written permission.
It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact.
While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information.
Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such.
Your access and use of this publication are governed by Gartner’s Usage Policy.
Gartner prides itself on its reputation for independence and objectivity.
Its research is produced independently by its research organization without input or influence from any third party.
For further information, see Guiding Principles on Independence and Objectivity.