Gartner Research

Survey Analysis: Digital Commerce Budgeting and Spending, 2019

Published: 13 August 2019

ID: G00436077

Analyst(s): Jason Daigler


Digital commerce is a key part of many organizations’ transformation to digital business, with related consumer spending continuing to grow. Application leaders responsible for digital commerce must be aware of related budgeting and spending trends to maximize resources and prioritize investments.

Table Of Contents

Survey Objective

Data Insights

  • Findings
    • Digital Commerce Annual Budgets and Allocation Processes
    • Budget Allocation Techniques
    • Digital Commerce Budgets Are Increasing
  • Methodology

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