Gartner Research

Market Insight: Product Managers of Infrastructure MSPs Must Seize Growth Opportunities Through Digital Touchpoint Services

Published: 22 August 2019

ID: G00401809

Analyst(s): Rene Buest, Colleen Graham


Infrastructure managed service providers that only offer operational management of internal enterprise IT environments will fail to grow. Product managers must seize the digital business opportunity and realign their product strategy toward managing digital touchpoint solutions.

Table Of Contents


Background and Context

  • Supporting Digital Business Infrastructure Environments Drives Growth

The Impact

  • Product Managers Must Prioritize Services That Leverage the Customer Driver to Support Digital Business Initiatives
  • Product Managers Must Support the Technology Operations of the Client’s Digital Business Ambitions


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