Published: 07 October 2019
Summary
Software resellers have evolved as the software market becomes cloud-led, regularly functioning as advisors and service providers. Sourcing, procurement and vendor management leaders may find more productive reseller relationships, while “procurement only” business may shift to online marketplaces.
Included in Full Research
- Perceptions of the Software Reseller Role
- Software Resellers and Online Marketplaces Are Headed for a Crossroads
- Changing Resellers — Expectations of Software Resellers Vary
- Software Reseller Selection Remains Challenged by Clarity of Differentiation
- Methodology
- Definitions