Published: 17 October 2019
Summary
Technology and service providers are often challenged in creating an indirect channel to grow the business. TSPs should use the best practices in the second part of this document series to construct a program that motivates, enables and supports channel partners.
Included in Full Research
- Build a Channel Program Framework Based on the Gartner Indirect Channel Program Model
- Guidance on Building the Program
- Get the Right Mix of Financial Compensation, Program Features and Benefits
- Recruit the Right Number and Type of Partner-Facing Employees
- Guidance on Staffing the Channel Program
- Summary