Gartner Research

The Digital Business Strategy Template: An Executive Summary

Published: 22 October 2019

ID: G00450751

Analyst(s): Partha Iyengar , Irving Tyler

Summary

Creating a digital business strategy is a complex undertaking that has many possible paths. This research provides a simplified “template” that CIOs can use to navigate the complexity.

Table Of Contents

Analysis

  • Vision
    • Who Should Be Involved?
    • What Are the Key Questions to Be Answered?
    • Key Outcomes of This Phase
    • Recommended Reading on This Phase
  • Ambition
    • Technology Optimization (Digitization)
    • Digital Optimization (Inside-Out Approach)
    • Digital Transformation (Outside-In Approach)
  • Enterprise Transformation
    • Who Should Be Involved?
    • What Are the Key Questions to Be Answered?
    • Key Outcomes of This Phase
    • Recommended Reading on This Phase
  • Conclusion

Gartner Recommended Reading

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