Published: 04 December 2019
ID: G00715544
Analyst(s): Digital Performance Research Team
Luxury hotel brands must adapt to users’ growing expectations for itinerary building content and tools on site to win bookings over OTAs and metasearch sites. By capitalizing on content on social platforms, brands can expand their reach and build brand images focused around experiences.
Introduction
Ranking Table
Gartner Recommended Reading
Methodology
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