Gartner Research

Create a Product Operations Role to Improve the Strategic Focus of Product Managers

Published: 07 January 2020

ID: G00464167

Analyst(s): Brian Doherty , Clifton Gilley


Traditional approaches to product management lean heavily on a generalist skill set. These approaches are not scalable when product managers are expected to cover internal and external responsibilities. Product managers must innovate their internal team structure to support these broad charters.

Table Of Contents


  • Why Is Product Operations Important?
  • What Is Product Operations?
  • How to Implement a Product Operations Role
    • Step 1: Dedicate Time to Defining the Role
    • Step 2: Identify or Reexamine the Strengths and Weaknesses in the Existing Team
    • Step 3: Divide the Team’s Primary Responsibilities Into Strategic, Administrative and Tactical Specializations

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