Gartner Research

Peer Connect Perspectives: Executing a Digital Strategy

Published: 15 January 2020

ID: G00466001

Analyst(s): Peer Contributors

Summary

Creating a compelling digital strategy alone is not enough to deliver strategic business outcomes. The success or failure of a digital strategy depends on the quality of its execution. Peer Connect members discuss how to approach the execution of a digital strategy.

Table Of Contents

Overview

Peer Strategies

  • Define the Meaning of “Digital” for Your Business
  • Clearly Distinguish Among the Drivers, Enablers and Inhibitors of Digital Strategy Execution
    • Culture, Change Management and Talent Management: Enablers or Inhibitors?
    • Lack of Funding and Unclear Business Case — Serious Inhibitors
    • Top Three Enablers of Digital Strategy Execution
  • Initial Approval of a Digital Strategy Does Not Imply Approval to Execute Each Detail
  • Key Take-Aways
  • About Peer Connect Content

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