Gartner Research

Data Monetization Will Be the Next Frontier for Digital Insurance

Published: 30 January 2020

ID: G00465265

Analyst(s): Kimberly Harris-Ferrante


To support advanced levels of digital maturity and drive more business value, insurance CIOs must develop strategies for data monetization with their data counterparts. They will need to build data mastery and economic calculations to quantify the value of data throughout the value chain.

Table Of Contents


  • Data Monetization Is Key to Driving Business Improvements and Digital Insurance Maturity
  • Use Infonomic Measures to Quantify and Communicate the Linkage Between Data and Business Outcomes
  • Data Monetization Strategies in Insurance Must Support New Business Models

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