Gartner Research

How to Benefit From Creative AI — Assisted and Generative Content Creation

Published: 02 March 2020

ID: G00714884

Analyst(s): Nicole Greene , Andrew Frank , Anthony Mullen, Jessica Ekholm

Summary

There is a new wave of AI tools and techniques that focuses on creating and directly generating content. Marketing leaders must explore and use creative AI to obtain the benefits of increased content creation and unlock new business opportunities while avoiding potential pitfalls.

Table Of Contents

Overview

Introduction

Analysis

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