Gartner Research

How Tech CEOs Can Maximize Customer Acquisition of Metadata Management Solutions by Aligning With Key Users and Use Cases

Published: 05 March 2020

ID: G00466082

Analyst(s): Alan Dayley, Mark Beyer, Guido De Simoni, Ehtisham Zaidi

Summary

Many current metadata management solutions are not well-aligned to specific business use cases or with business users. Tech CEOs seeking to differentiate in the market must position through fit-for-purpose use cases while aligning to the modern demands of specific user roles.

Table Of Contents
  • Key Challenges

Introduction

Analysis

  • Adapt to Core Use Cases to Better Position and Differentiate Metadata Management Solutions
  • Adapt User to Use-Case Alignment to Maximize Metadata Management Solution Relevancy With Key Buyers, Functions and Users in the Line of Business
    • Metadata Management Buyer/Owner
    • Metadata Management Solution Users

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