Gartner Information Technology Research

Analyst Relations Best Practices Primer for 2020

Published: 17 April 2020

ID: G00721847

Analyst(s): Matthew Goldman, Lindsay McKinney, Bindi Bhullar

Summary

Analyst relations programs are essential to meet technology and service provider growth goals. To make a bigger impact, AR leaders must understand best practices for planning their AR strategy, communicating key messages and ensuring they reach and resonate with the right industry analysts.

Table Of Contents

Scope

Analysis

Topics

Suggested First Steps

Essential Reading

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