Gartner Information Technology Research

Gartner Peer Insights ‘Lessons Learned’: Implementing Data Intelligence Solutions for Sales

Published: 28 May 2020

ID: G00402412

Analyst(s): Peer Contributors


DIS for sales enhance company and contact master data, thereby driving competitive market advantages and relationship insights. Application leaders can learn from the implementation experience of their peers shared on Gartner Peer Insights.

Table Of Contents


Peer Lessons Learned

  • Lesson 1: Assess Organizational DIS Requirements Before Proceeding to Vendor Evaluation
  • Lesson 2: Scrutinize Available DIS Packages Based on Various Integration Requirements Before Purchasing
  • Lesson 3: Define the Organization’s Data Strategy to Drive Growth
  • Lesson 4: Prioritize Training the Users to Familiarize Them With the Selected Tool
  • Lesson 5: Introduce the DIS Tool in the Organization With a Detailed Implementation Strategy
  • Methodology

Gartner Recommended Reading

©2022 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Become a client

Learn how to access this content as a Gartner client.