Gartner Research

Optimize Packaging to Deliver Improved E-Commerce Customer Experiences

Published: 18 June 2020

ID: G00723288

Analyst(s): John Blake, Claire Tassin , Zachary Weinberg

Summary

E-commerce has increased the importance of packaging to meet the challenges of assuring safe, economical and sustainable fulfillment. Supply chain leaders responsible for customer fulfillment can use this research to understand how packaging is leveraged to ensure positive customer experiences.

Table Of Contents

Overview

Introduction

Analysis

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