Gartner Research

COVID-19: What the Board of Directors Needs to Know — The Midsize Enterprise Perspective

Published: 23 June 2020

ID: G00730551

Analyst(s): Heather Colella, Joseph Provenza

Summary

This presentation provides a framework for midsize enterprise CIOs to engage with the board of directors to manage all phases of the COVID-19 pandemic and other unexpected crises.

CIOs should use this Microsoft PowerPoint slide deck on the COVID-19 pandemic and other crises to present to the board of directors. The presentation presents a framework for discussing three levers to enhance the company brand:

  • Protect your people

  • Preserve cash

  • Leverage untapped capabilities

When these three levers are managed with intent, CIOs can strengthen the company brand (see Figure 1).

Figure 1. Driving the Brand Forward: Pull the Right Levers

This presentation was created specifically for a midsize enterprise board of directors audience. Midsize enterprise CIOs should use this presentation to facilitate or present an action plan to the board about the status of a crisis.

The focus of this presentation is how to deal with the COVID-19 crisis in the immediate time frame, but the actions that can help the enterprise emerge from this and other crises stronger. Each section contains a description of the lever, advice and a list of research to guide thinking.

This presentation is original research, created specifically to provide insight on the COVID-19 crisis, using Gartner’s board of directors presentation template as a guide.

Recommended by the Authors

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