Gartner Research

Assessing the Opportunities of Clean and Wellness in Beauty and Personal Care

Published: 29 June 2020

ID: G00729169

Analyst(s): Digital Performance Benchmarks Team

Summary

The clean segment within beauty and personal care is anticipated to grow substantially over the next five years, but consumer interest and marketing sophistication within the clean space vary by category. This report will help digital marketing leaders rightsize threats and opportunities.

Table Of Contents

Introduction

Key Recommendations

Analysis

Gartner Recommended Reading

Methodology

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