Gartner Research

3 Innovations That Impact Your Social Media Strategy

Published: 02 July 2020

ID: G00715587

Analyst(s): Nicole Greene , Jack Mackinnon


Digital marketing leaders can build trust and engagement with social platforms and tools that facilitate authentic connections. Capitalize on emerging consumer behaviors by applying innovative approaches to influencers, security and community that move your social marketing strategy forward.

Table Of Contents




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Note 1: Gartner 2019-2020 CMO Spend Survey

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