Gartner Information Technology Research

Platform Business Strengths Traditional Companies Already Have (Presentation Slides)

Published: 21 July 2020

ID: G00715505

Analyst(s): Kristin Moyer , Hung LeHong , Rui Zhang

Summary

Traditional companies have five strengths relative to digital giants and startups when it comes to platform business. Executive leaders should use their industry knowledge, existing customers and ecosystem, relevant data and brand to jump-start platform business.

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