Gartner Research

Scenarios for the Software Marketplace, 2020

Published: 02 September 2020

ID: G00734338

Analyst(s): Neha Gupta , Varsha Mehta , Julian Poulter , Fabrizio Biscotti , Vanitha Dsilva , Simon Walker , Dayna Ford , Jessica Ekholm , Yanna Dharmasthira, Sharat Menon , Hai Swinehart , Lawrence Pingree , Mikako Kitagawa


In 2019, the enterprise software market grew 11.7% to over $480 billion, making it the fastest-growing IT macrosegment and one of the most dynamic. Among all software markets, DBMS was the fastest-growing and CRM was the largest. Cloud-native vendors continue to be important competitive disruptors.

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