Gartner Information Technology Research

国産CRMベンダーのマーケット・ガイド:2021年

Published: 20 January 2021

ID: G00740732

Analyst(s): Kensuke Kawabe

Summary

2020年は新型コロナウイルス感染症の影響を強く受ける年となったが、そのような混乱期にあってもCRMアプリケーション・ソフトウェアは成長を遂げており、特に非対面での顧客応対業務を支援する手段として注目度が高まった。本リサーチノートは、外資系ベンダーとは異なる性格を持つ国産CRMベンダーの位置付けと特徴を解説する、2021年1月時点の最新情報である。

Table Of Contents

Overview

市場の定義

市場の概要

市場の方向性

市場の分析

代表的なベンダー

市場に関する推奨事項

推奨リサーチ

根拠

備考1:本マーケット・ガイドにおける掲載基準

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