Gartner Information Technology Research

2021年の展望:エクスペリエンスをアプリケーション戦略の中心に据えよ

Published: 25 January 2021

ID: G00739503

Analyst(s): Harutoshi Katayama , Kimihiko Iijima , Kensuke Kawabe , Koji Motoyoshi , Katsushi Shiga

Summary

今、顧客や従業員のエクスペリエンスをトータルで捉え、そのエクスペリエンスを改善することが、企業のビジネス価値の向上につながるという認識が広がりつつある。アプリケーション・リーダーは、本展望リサーチを参考に、エクスペリエンスを要としたアプリケーション戦略を構築されたい。

Table Of Contents

Overview

戦略的プランニングの仮説事項

分析

過去の予測

推奨リサーチ

根拠

備考1:パルス・サーベイ

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