Gartner Research

The New Imperative for GMs: Accelerating Product Strategy Execution

Published: 24 January 2021

ID: G00738860

Analyst(s): Derry Finkeldey , Max Azaham , Ephraim Baron , Mark McDonald , Craig Roth , Paul Saunders , Jay Keyse


During the pandemic, technology and service firms showed just how fast they can move when the imperative is there. Technology general managers see their existing strategies as not only validated by COVID-19 but are accelerating execution. They must maintain this momentum into the future.

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