Gartner Research

Does Gender Play a Role in Tenure for Technology Marketing Leaders?

Summary

Marketing executives notoriously have short tenures, and there has been speculation that gender plays a role in the runway afforded to hires. Product marketers need to understand how shorter tenures could negatively impact marketing’s ability to drive organizational impact.

Published: 23 March 2021

ID: G00744865

Analyst(s): Jen Singleton

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