Gartner Research

What Is the Future of Advanced Messaging in CPaaS Solutions?


Enterprises are looking for richer messaging capabilities that enable them to engage more deeply with their customers, securely and at scale. CSP product leaders should expand their CPaaS advanced messaging options, AI and/or NLP, and advanced analytics to support richer conversations.

Published: 06 May 2021

ID: G00743560

Analyst(s): Lisa Unden-Farboud Daniel O'Connell

Table Of Contents


Strategic Planning Assumptions


Background and Context

Gartner Recommended Reading

Note 1: Foundational SMS and A2P

Note 2: Example CPaaS Vendor Representation of Omnichannel Capabilities

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