Gartner Research

The Top Pain Points and Maturity Gaps for Tech CEOs

Published: 06 April 2022

Summary

Gartner’s High Tech CEO Score allows tech CEOs to assess their maturity in one or more activities from the tech CEO framework. This document provides a summary of the Activity Priority Index scores for improving maturity, the pain points and opportunities to improve by focusing on the blind spots.

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Overview

Key Findings
  • Awareness and demand generation, competitive intelligence, market research, and positioning had the highest four Activity Priority Index (API) scores, which are derived from the High Tech Score data that factors in key activity maturity and importance.

  • The business models and ecosystems activity had the lowest API score overall and was the biggest blind spot among all priority activities, indicating significant missed opportunities by tech CEOs.

Recommendations

Tech CEOs responsible for customer acquisitions should take the following actions:

  • Assess your organization’s maturity and progress, as well as identify new priorities for annual or regular planning situations, by using the High Tech

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