Published: 31 October 2022
Software products increasingly are exposing customers to APIs with the potential to directly or indirectly generate revenue. To participate in this model, software engineering leaders must work with API product managers to identify business capabilities from which they can create monetizable APIs.
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The pervasiveness of APIs in modern software architecture, SaaS and other cloud services increases the likelihood for monetizable value to be exchanged with customers via the APIs themselves.Software engineering leaders whose teams cannot help advise on best-fit API delivery models, and on how to successfully monetize APIs, put their enterprise at a disadvantage.
Software engineering teams frequently fail to take API consumers’ needs into account, leading to lower than anticipated adoption. This will be amplified in monetized APIs and will block/inhibit their commercial value.
Software engineering leaders responsible for monetized API products and technologies should:
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