Gartner Research

Blue Martini CRM Service Solutions

Published: 23 September 2003

ID: G00117467

Analyst(s): Rochelle Shaw, Kathleen Taggart


Blue Martini Service modules include Contact Center, Self-Service Portal, Guided Service, Business Collaboration, Customer Management and Business Intelligence, but lack field-service capabilities.

Table Of Contents
  • Corporate Headquarters
  • Overview
  • Analysis
  • Pricing
    • GSA Pricing
  • Competitors
    • E.piphany
    • Oracle
    • PeopleSoft
    • Siebel
  • Strengths
    • Strong Guided-Service Functionality
    • Out-of-the-Box Integration With Multiple Touchpoints and Applications
    • Customer Contact Alerts Tied to Relationship Marketing
  • Limitations
    • Lacks Functionality Found in Competitors' Offerings
    • Does Not Offer Service Application Training
    • Recommended Gartner Research
  • Insight

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