Published: 17 May 2023
Failure to clarify why change is necessary, what will be gained and how it will happen can put change initiatives at risk. To increase employees’ willingness and commitment to change, supply chain leaders should create an explainer document as part of the change communications plan.
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Supply chain leaders’ ability to effectively communicate change objectives has a direct impact on employees’ willingness to embrace change. However, leaders often do not know where to start or what to communicate.
Supply chain leaders fail to communicate the business rationale behind change initiatives and the desired outcomes. The resulting lack of awareness and understanding prevents employees from supporting change.
Throughout the change journey, information may be delivered by many people, to many audiences and in many different environments, generating confusion, anxiety, rumors, fatigue and, ultimately, distrust among stakeholders.
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