Published: 18 May 2023
Supply chain planning leaders struggle to balance new product introduction expectations on time to market, service, cost and inventory. For successful NPI launches, they need to ensure timely supply chain planning involvement and decision making both during and after the new product introduction process.
Included in Full Research
Planning organizations consider each new product introduction (NPI) as the same and use the same stage-gate methodology for each NPI.
Supply chain planning organizations are generally not involved in NPI early enough.Thisleads to supply issues such as schedule delays, cost overruns, and problems with suppliers or the supply network.
NPI decisions are being made in isolation, overlooking the impact on the rest of the portfolio.
NPI work is considered complete with launch, and postlaunch monitoring or reviews are not conducted (either manually or using technology).This prevents embedding lessons for new projects and leads to making the same mistakes project after
Clients can log in to view the entire
Supply Chain Research Team