Published: 13 June 2023
Amid economic pressure, supply challenges, and scarce and costly talent, CSPs prioritize technologies for customer experience, cost optimization and operational efficiency. Product leaders at tech suppliers must refine their product and go-to-market (GTM) strategies to align with CSPs’ priorities.
Included in Full Research
Over the past five years, communications service providers (CSPs) continued to engage in digital transformation initiatives, which have not yielded sufficient outcomes. This is because 87% of CSPs struggle with one or more non-technology-related challenges such as integrating, agreeing, communicating and implementing the digital vision.
CSPs are prioritizing customer experience (CX), cost optimization and operational efficiency by increasing investments and implementing projects such as analytics, cloud platforms, artificial intelligence and total experience solutions.
CSPs are showing interest in software as a service (SaaS)/platform as a service (PaaS) models beyond enterprise applications, CRM and data management tools. The new areas of
Clients can log in to view the entire