Gartner Research

Maverick Research: Prepare for the Digital Backlash

Published: 03 July 2023

Summary

The digital economy generates escalating private revenue without commensurate rises in taxable jobs and tax. It also places endless demands on the Earth’s nonrenewable resources. A backlash is therefore brewing, for which executive leaders must revise their technology strategies.

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Overview

Specific Maverick Caution

This Maverick research challenges the status quo of ever-increasing demand for more digital capabilities by urging executive leaders to plan for a digital backlash. Its findings may disturb executive leaders who are comfortable in their position but please those eager for disruption. Either way, as this is Maverick research, the contents of this document should be treated with caution.

Maverick Findings
  • Despite all the hype about artificial intelligence (AI), many technology companies have laid off thousands of software engineers and only gradually released new AI capabilities.

  • Governments have constrained vendors of digital technologies by passing laws against monopolistic practices,

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